McDonald’s gears up for the 2012 Olympic Games by opening the largest branch in London.
Long time sponsor, supporter and official restaurant of the Olympic Games, McDonald’s, will be opening its largest branch ever near the 2012 Olympic site in London.
According to The Daily Mail, The 3,000 square-meter restaurant stretches over two floors and is equivalent to half the length of an American football field. It has 1,500 seats and will be one of four stores opening including one in the athletes’ village in Stratford, east London. The restaurant will employ 470 staff to serve around 50,000 Big Macs, 100,000 portions of fries and 30,000 milkshakes during the Games.
The Olympic sized McDonalds will be unlike any other in the world, even topping the former largest branch in Orlando, Florida. Not only will it become the largest McDonald’s branch, but it will be completely sustainable. According to a McDonald’s press release, all types of materials — from the beams to the wiring to the kitchen equipment — will be labeled for sorting and relocating to future destinations following the Games.
Although criticized by many for being the official restaurant of the Olympic Games, McDonalds has been supporting the Olympics since 1968, just 13 years after its opening. They began their support by airlifting hamburgers to athletes competing in France.
McDonalds continued their support of the Olympic Games in 2012 by renewing their sponsorship through the 2020 games and introducing the Champions of Play Program.
2012 Olympic Games: Big Name Sponsors
Other big name brands sponsoring the 2012 Olympics in London are BMW, who in 2010, scored a six year contract with the U.S Olympic Committee to serve as its official ‘mobility partner’ and Coca-Cola.